This move allows CommSec Adviser Services to bring together and enhance the unique strengths of the two existing brands. 

Stephen Karpin, Executive General Manager Equities and Margin Lending said, “We are excited by this change as it will enable us to further integrate our products and better support our clients.  Whilst we already have great functionality available, this next step in our evolution will allow us to continue to enhance our service offering.  It’s our intention that CommSec Adviser Services will be the market leading provider of investment services to Australian financial intermediaries.” 

CommSec Adviser Services marks a consolidation of products and services that will benefit advisers by providing them with a single point of contact for service and support.  The change also allows us, for the first time, to combine information and logins for our trading, margin lending, cash, debt optimisation, portfolio administration and investment advice products into one site, making it easier for advisers to find what they’re looking for faster. 

Mr Karpin continued, “By speaking to our customers about the potential change, we discovered there was a significant appetite for an alignment of Core Equity Services and Colonial Geared Investments under the one brand, with some customers reporting that it would drive them to do more business with us.” 

Mr Karpin added, “CommSec Adviser Services reflects the combination of leading technology and innovation that comes from our CommSec DNA, alongside the added features we provide for advisers – features such as our Adviser Service Team whose extensive experience working with advisers means they can provide more relevant assistance. It allows us to offer strength, security and a reputation for reliability that we know our advisers and their clients are looking for.”

CommSec Adviser Services will remain completely independent of the CommSec service for direct investors to ensure that relationships between advisers and their clients are preserved.

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