In this newly-created role Anthony will be responsible for building a marketing and communications platform that is best-practice to help grow the firm’s existing research, advice and portfolio solution businesses.

Anthony has over 20 years of experience in financial services marketing and investment research. Anthony was most recently a marketing consultant for boutique fund managers and prior to that, had built the Australian brand and marketing functions of two global fund managers, Legg Mason and Mercer Investments. Anthony also co-founded Lonsec Managed Funds Research and helped build its first website and research offering to market.

David Wright said “We are delighted to have Anthony join us and with his proven track record of success in multiple firms, help take our business to the next level. Anthony has an impressive blend of technical and creative experience which will help underpin our ambitious growth plans within the financial advice market.”

The appointment comes as Zenith seeks to build a leading position in the provision of managed account solutions, to complement its existing research and portfolio solution franchises.

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