Jeff Thurecht

NSW-based financial planning businesses Evalesco Financial Services (Evalesco) and Principal Edge Financial Services (Principal Edge) are pleased to announce a strategic merger, leveraging their combined expertise to offer unparalleled financial advice to Australian clients.

Evalesco CEO Jeff Thurecht will lead the combined business as CEO. Principal Edge Founder Bruce Kluk will remain on as a director, owner and financial adviser, focusing on long-term growth through the Principal Edge family office offering.

All staff from Principal Edge including its six advisers will remain in the business, and both brands will continue to operate side by side, while sharing their resources to unlock additional efficiencies, growth and opportunity.

Evalesco CEO Jeff Thurecht said, “Our merger is a natural evolution that aligns with our shared values and vision for the future; two teams committed to providing advice for a healthy, wealthy and happy life. Together, we are excited to build a stronger, more resilient advice offer that will continue to provide exceptional service to our clients,” he said.

The new senior leadership team will be led by Thurecht, alongside Director Marshall Brentnall and General Manager Belinda Marley-Wallace from Evalesco.

Principal Edge Founder Bruce Kluk said, “I am proud of what we have achieved at Principal Edge, over the last 36 years, and I’m confident that this merger will ensure continued success and growth. I look forward to supporting the new leadership team and contributing to our long-term vision,” he said.

“Bruce has built a firm that is an institution within its community and has made an immense contribution since the late 1980s. We are grateful to have his expertise as we bring together two businesses, with a strong growth trajectory, so we can continue to provide high quality advice for our loyal and growing client base,” added Thurecht.

The merger will also provide ongoing professional opportunities for both Evalesco and Principal Edge staff, ensuring they continue to have meaningful career paths within the organisation.

“Our people are our greatest asset, and this merger will create new opportunities for growth and development,” said Thurecht.

Evalesco is also proud to employ six talented female advisers, among a wider group of 17 female managerial and specialist talents. This ratio of female advisers is a unique standard in the financial planning industry.

“By providing ongoing support and opportunities, we ensure that our female advisers can build fulfilling and rewarding careers with us. We remain dedicated to fostering a diverse and inclusive workplace where everyone can thrive,” concluded Thurecht.

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