Last week Honan announced the appointment of Blair McNamara as Head of Legal and the internal promotion of Sharan Uppal to Chief Client Officer and Carly Blakiston to Head of People & Culture.

These senior executives are exceptional individuals and practitioners in their respective fields, with remarkable career accomplishments to-date, and the skills and experience required to support Honan’s strategic and growth aspirations said Andrew Fluitsma.

The new appointments and roles follow the recent launch of the new brand identity and senior leadership restructure whereby Damien Honan took on the role of Group CEO and Andrew Fluitsma CEO Australia & New Zealand.

Reflecting Honan’s commitment and investment in Asia Pacific, Brad Tymmons was appointed CEO, Asia and has relocated to Singapore to oversee group’s operations in the region.

Commenting further, Andrew Fluitsma said, “Since its inception and throughout the countries in which it operates, Honan has built a strong reputation for the provision of personalised solutions, innovative marketplace offerings and exemplary client service”.

“Furthermore, there has been significant investment in internal infrastructure improving processes and efficiency that have combined to facilitate the development, execution and adoption of strategy – that in turn has seen a significant increase in business growth”.

Hence the importance of these appointments and restructure as they mark another step in the organisation’s commitment to the future and its vision to deliver an exceptional client experience throughout the end to end journey with Honan.

Today, top companies are judged primarily on the basis of the client experience and we see this as an important investment in the Honan brand added Andrew Fluitsma.  By creating a powerful and memorable client experience that meets and exceeds expectations an added benefit will be clients acting as brand ambassadors and advocates for the organisation.

Therefore, it is imperative that Honan always stays ahead of the curve in the delivery of smarter, faster, more seamless solutions for clients – as well as playing an important and leading role in the broker sector, within Australia and the international markets in which it operates affirmed Andrew Fluitsma.

Andrew Fluitsma concluded, “Coming into the New Year and beyond, Honan is in a great position to grow by helping support Australian and Asia Pacific clients across all aspects of business risk with appropriate solutions to address their unique challenges”.

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Headquartered in Melbourne, Honan was established in 1964 and over the past 54 years has grown to become recognised as an industry leader with over 200 staff operating from offices in Melbourne, Sydney, Brisbane, Perth, Auckland, Singapore and Kuala Lumpur.

In November 2001 Honan became the only Australian member of the Worldwide Broker Network (WBN), the world’s largest network of independent property and casualty brokers and employee benefits consultants, giving Honan exclusive access into the network, and the capability to provide a truly integrated global service.

Unveiled this week, the old logo has been replaced with a new stylized and more easily identifiable wordmark of the Honan business name.

The colour progression from blue to pink through the logo reflects the progression of the organisation from a traditional corporate broker to one that explores new growth opportunities – for itself, and for clients.  It also reflects Honan’s humble beginnings in suburban Melbourne to a modern national and international focused business.

As part of Honan’s rebranding, there has also been a senior leadership restructure with Damien Honan taking on the role of Group Chief Executive Officer with overall responsibility for managing the organisation’s people, culture and legal activities.

Andrew Fluitsma is now Chief Executive Officer, Australia and New Zealand and will oversee the strategic direction and growth of the business across the region.

In addition, Andrew will manage finance, marketing and sales for the group.

Brad Tymmons steps into the role of Chief Executive Officer, Asia and has relocated to Singapore reflecting Honan’s commitment and investment into the region.

He will lead the organisation’s market penetration in Asia Pacific – a key growth channel for Honan.

In addition, Brad will continue to look after technology and special projects for Honan.

“Over the past five decades, Honan has built a strong reputation for the provision of personalised solutions, exemplary client service, quality and innovation in thought,” said Andrew Fluitsma.

“Our market research confirmed it was time to evolve our business image to better reflect who we are as a business, especially as we positioned the organisation in pursuit of new opportunities for future growth, acquisition and expansion.”

Andrew Fluitsma concluded, “In all, the branding and new senior roles embodies an exciting change for Honan and marks a strategic pivot in our growth journey.  While our commitment to the community we serve will not change, there is incredible potential to grow.

“Our new branding, senior roles and commitment to Australia and international markets positions us for those opportunities.”

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