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BT Super for Life tops $1 billion and saves customers $10 million in fees

BT‟s multi-award winning super fund, BT Super for Life, has reached its first billion dollars in funds under management – proving Australians are eager to engage with their super via a low-cost and simple superannuation solution.

BT Financial Group‟s Head of Superannuation, Melanie Evans, said that while the demand for BT Super for Life was pleasing, the $1billion milestone was more a celebration of the savings members are making by taking advantage of the low-cost super solution.

“For every billion dollars that sits in BT Super for Life and not in more expensive super funds, our customers save more than $10million in fees, every year,” she said.

“And while they‟re paying less in fees, they‟re enjoying award-winning features including seamless integration with their online banking, default investment options linked to their age and risk profile and no commissions.

“Combine low fees with above-median investment performance and you‟ve got more money ending up in the hip pocket of working Australians, which is exactly where it should be.”
BT Super for Life launched in late 2007 and, to this day, remains a market-leading solution and the first and only product that allows investors to see and manage all their banking and super needs online in the one place.

“By putting super alongside customers‟ savings accounts, credit card and mortgage we are helping facilitate what many thought was the impossible – making superannuation an everyday conversation in hundreds of bank branches across the country,” Ms Evans said.

“So when they log onto internet banking at home or work and see their super balance they‟re much more engaged in one of their most important assets, compared to just receiving a statement in the mail once a year.”

Ms Evans added that BT identified the need for a simple super solution three years ago, long before the GFC had its impact and the current wave of regulatory reform was initiated.

“The birth of BT Super for Life wasn‟t in response to industry or competitor pressure; instead it was about solving the problem of the average working Australian‟s disengagement with their retirement savings.

“With more than $13 billion in lost super across the industry, BT Super for Life has shown that, for many, the answer is about making super as easy as online banking and having conversations in branch about getting their super sorted so they can save for the retirement they deserve.”

About BT Super for Life:

www.btsuperforlife.com.au

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