Paul Moran
Financial planning technology companies, iFactFind and Worksorted have entered a strategic partnership to integrate iFactFind’s digital fact find solution and Worksorted’s CRM system to facilitate the transfer of client data and drive efficiencies in advice practices.
The integration provides one of the first two-way synchronisations of client data.
It is estimated that the integration could shave 1-2 hours off the time practices spend each day manually re-keying information and correcting data entry errors.
According to Dr Paul Moran, co-founder of iFactFind, technology providers need to work together to simplify advice processes and make life easier for advisers.
“There is so much regulatory, structural and economic change that advisers need to think about. They shouldn’t have to worry about systems integration and maintaining accurate client data too,” he said.
“Advisers use multiple systems to deliver advice so it is imperative to have technology that talks to each other to maximise efficiencies and manage ongoing compliance obligations.”
In addition to Worksorted, iFactFind facilitates data feeds to other technology providers including Xplan.
Worksorted’s solution provides CRM, workflow and revenue management capabilities, specifically designed for financial advisers. It is used by over 300 financial advisory businesses. Worksorted Chief Executive Officer Simon Betchley said the iFactFind relationship pushed the group’s number of integrations to 15.
“Integrating with best-of-breed technologies, both inside and outside of financial services, is an ongoing focus as we seek to deliver streamlined advice processes and higher client engagement,” he said.
“As the operational heart of our clients’ businesses, we want to continue providing solutions that increase operational efficiencies, reduce double-handling and delivers the best user experience possible. This new integration is another example of how Worksorted is adding real value and removing key pain points for advisers.”
Designed to be a living document, iFactFind is a cloud-based solution that efficiently gathers, manages and securely stores client information.
“Our goal is to help advisers to improve the quality and accuracy of client data, enhance the client experience and boost practice efficiency,” Dr Moran said.
“If that means facilitating data feeds with the other tech providers then we are willing to do the work to make it happen.”