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HUB24 adds lifetime super, empowering choice and advice-led solutions

Craig Lawrenson

HUB24 has launched a lifetime super solution with life insurer TAL, expanding the range of lifetime retirement options available, empowering advisers with choice and flexibility to deliver better client outcomes.

Available through HUB24 Super, the lifetime super account meets the requirements of an Innovative Retirement Income Stream, providing access to concessional Centrelink treatment when used to purchase a lifetime pension account.

According to recent TAL research, more than half of pre‑retirees value income‑for‑life features, with almost nine in ten open to a lifetime income product if offered, highlighting strong demand for certainty alongside choice.1

HUB24 provides advisers and their clients with the choice of retail superannuation and SMSF solutions. Alongside a broad range of investment options, advisers can now choose from a range of leading lifetime income solutions, including Allianz Guaranteed Income for Life (AGILE) and Challenger annuities, enabling more tailored retirement strategies for their clients.

HUB24 Chief Operating Officer Craig Lawrenson reiterated the importance of choice in super to support confidence in retirement outcomes.

“Choice and flexibility are fundamental to a trusted superannuation system, enabling advisers to deliver more personalised advice, strengthening engagement and outcomes, and driving ongoing innovation across the industry.”

Recent Federal Budget announcements highlight growing complexity, and the important role financial advice can play in helping Australians navigate change and tailoring advice to their individual circumstances.

“Advisers need access to solutions that enhance productivity and simplify the delivery of complex advice. An example is HUB24’s innovative multi‑step transitions capability that enables advisers to execute complex strategies simultaneously, from account establishments to recontributions,” said Lawrenson.

HUB24’s multi-step transitions capability was recently recognised as the most innovative new feature in the 2026 SuitabilityHub Platform Market Wrap Report.

In the second half of 2027, HUB24 plans to launch the lifetime pension account expanding choice further for advisers and their clients.

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