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Video: Why Advisers Should talk to the media

16 Jul 2013
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Some financial services businesses, big and small, are nervous about talking to the media – so nervous, in some cases, that they avoid media attention altogether.

According to 64 Media this is a pity – because although there has been a fair bit of negative press on the financial services industry over the past few years, talking to the finance media can create great opportunities for financial services businesses to air opinions on issues that affect them, their target markets and the industry as a whole.

64 Media believes that learning how to effectively express opinions to the finance media will help industry players become well-known and respected amongst their clients and their peers – and that is likely to be good for the industry and good for business.

http://vimeo.com/69788791

If you’d like to know more about 64 Media, visit their website at www.64media.com.au

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