Successful businesses tell their market why they are in business, how they do business and what they do – in that order. This is contrary to most marketing approaches. Drawing on the work of American author, speaker and marketing consultant Simon Sinek, DomaCom explores how this approach to marketing can benefit advice practices. Every organisation […]
continue readingThere appears to be plenty of research from larger markets such as the USA to suggest there is a new type of financial adviser out there, dubbed the “e-Adviser”, who is winning way more business than other advisers are. An e-Adviser is not a robo-adviser either….thought I would just get that one out of the […]
continue reading
10
Jul
2017
Paralysis from analysis is an achilles heel of professional services it seems, and there is a general need for leaders to be more decisive if they want big wins in business. Indecision is prevalent at the moment, with uncertain political and macroeconomic factors, the opaque nature of ongoing regulatory reform in many sectors, and increasing […]
continue reading
28
Apr
2017
Despite the impact of digital disruption and a candidate shortage, the employment outlook in the Finance, Insurance and Real Estate sector remains cautiously optimistic. This is according to the latest ManpowerGroup Employment Outlook Survey, released today, which shows twelve per cent of employers in this sector intend to increase hiring in the coming quarter, while […]
continue reading
15
Mar
2017
It appears that the Australian advice industry is split when it comes to whether reputational risk prevents them from participating on social media channels, according to research carried out by Midwinter Financial Services in conjunction with Jenesis Consulting. In 2016, Midwinter surveyed 153 advisers of varying backgrounds and specialisations on Digital and Social Media, with […]
continue reading
08
Feb
2017
“Advisers are finding success using social sites to cull prospects, build their brand, communicate with clients and improve their referral network” according to a recent article by Liz Skinner. Apparently some 85% of advisers in the US are now actively using social media if the results of a survey of just over 1,000 advisers can […]
continue reading
18
Jan
2017
As 2016 draws to a close and businesses set their sights on the year ahead, Australian employers appear to be keeping a level-headed approach to hiring despite broader economic and political uncertainty. This is according to the latest ManpowerGroup Employment Outlook Survey, released today, which shows that hiring intentions remain cautiously optimistic, with some job […]
continue reading
14
Dec
2016
History will judge institutional ownership of financial planning in Australia as a venture that failed to live up to expectations says Connect Financial Service Brokers (Connect) CEO Paul Tynan as a number of the industry’s largest players head for the exit and begin to shut down their advice arms. Some of these Australian institutions are […]
continue reading
09
Dec
2016
According to the Compass Index, where 1,200 respondents across seven countries in APAC were surveyed, employees in Hong Kong, Singapore, China and Australia weren’t too optimistic about how external factors would affect their businesses this year. In fact, 42.3% of workers in China expressed concern about how the world economy would affect their business, while […]
continue reading
29
Nov
2016
Earn CPD Points
CPD: Believe and understand your WHYSuccessful businesses tell their market why they are in business, how they do business and what they do – in...
0 comments