FAAA Webinar: The Nervous System of Money: How safety, stress and shame shape financial advice conversations
- Start
- September 8 2026 - 12:00 pm
- End
- September 8 2026 - 1:00 pm
- Cost
- $49
- Venue
- Webinar
Financial advice is not only a cognitive process; it is also shaped by the client’s nervous system, emotional history and sense of psychological safety. When clients feel threatened, overwhelmed or ashamed, their capacity to process information, weigh options, communicate openly and make considered financial decisions may be reduced.
This session explores how stress responses such as fight, flight, freeze and fawn can appear in financial advice conversations, including avoidance, indecision, defensiveness, people-pleasing and difficulty following through. It also examines the role of money shame and how adviser language, pacing and communication can either increase distress or support greater client engagement.
Participants will learn practical, trauma-informed strategies for creating safer and more effective advice conversations without moving beyond the adviser’s professional scope. The session will provide tools for recognising signs of dysregulation, reducing shame, supporting client autonomy and adapting communication when clients are under financial or emotional pressure. Advisers will leave with a clearer understanding of how nervous-system awareness can strengthen trust, informed decision-making and long-term client relationships.