AIA Australia launches innovative Crisis Extension cover


AIA Australia has launched an extension to its highly rated Crisis Recovery product, which will give customers access to a greater level of protection over a longer period, at a lower total cost.

Crisis Extension has been designed to complement AIA Australia’s Priority Protection Crisis Recovery insurance. Whereas Crisis Recovery pays a lump sum when someone is diagnosed with a specified crisis event (such as cancer, heart attack or stroke), Crisis Extension will provide long-term cover for more serious events that generally require additional care and financial support.

Crisis Extension must be taken out with Crisis Recovery but is treated independently; customers can tailor the sums insured for each type of cover.

AIA Australia’s Chief Life Insurance Officer Ben Walsh explained: “Crisis Recovery is extremely valuable for easing the financial burden of an unexpected health issue, and providing peace of mind during recovery. However, where an issue is detected early, this payment may not be sufficient if someone’s condition later progresses or worsens.

“This is where Crisis Extension can assist, to provide long-term additional cover when it is most needed, at a lower premium. This ensures people have flexible and tailored cover for major health events that may occur during their lifetime.

“We hope that this flexibility will allow financial advisers and their clients to vary the mix between Crisis Recovery and Crisis Extension to ensure the protection and cost suits each person’s specific needs. It’s all part of AIA’s purpose of making a difference in people’s lives,” Mr Walsh said.

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