IOOF Licensees Join AFA

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The Association of Financial Advisers (AFA) today confirmed that four licensees, operating as part of Australian Wealth Management, a wholly owned subsidiary of IOOF, have joined as members of the AFA.

AFA CEO Richard Klipin said the AFA is delighted to welcome Bridges Financial Services, Wealth Managers, Executive Wealth Management Financial Services and SMF Wealth Management on board. The four licensees are home to over 314 Authorised Representatives operating across Australia.

Head of Wealth Management Division, Michael Carter, said it was the AFA’s ongoing commitment to advisers that convinced them to join the association.

“All of our authorised representatives must be members of a professional industry association,” Mr Carter said. “Over the past two years we’ve watched the rebirth of the AFA as an association that truly understands and cares about advisers and one that is delivering a host of beneficial programs to its members.  The decision to join the AFA will give individual advisers within these licensees greater choice as to individual membership with the industry body that they feel can best support them.”

AFA CEO Richard Klipin said the licensees will complement the growing number of quality advisers and planning groups the AFA engages with. “It is part of our ongoing strategy to welcome more licensees to the AFA so that the voice of advisers is heard more distinctly and more strongly in our communities and in Canberra,” Mr Klipin said. “The AFA is and always will be an association which represents only the concerns of advisers, adviser businesses and the clients they serve.”

The AFA now represents about 7000 advisers through its relationships with licensees across Australia and individual members.