ETPLink announces partnership with Betashares

From

Roger Balch

ETPLink, the next generation Exchange Traded Product (ETP) primary market order management platform, has announced a new partnership agreement with Betashares, a leading Australian financial services business.

Betashares is one of Australia’s leading investment managers, offering the largest range of ETFs in Australia covering all major asset classes including equities, cash, fixed income and commodities. Founded in 2009, Betashares manages over AUD 75 billion in assets under management across ETFs, managed accounts and superannuation, with a strong focus on delivering cost-effective and innovative investment solutions to financial advisers and retail investors in Australia.

This collaboration will leverage ETPLink’s innovative automation and DLT capabilities to streamline Betashares’ ETF creation and redemption processes. By integrating Betashares onto the ETPLink platform, both firms aim to enhance operational efficiencies and support scalability in the expanding ETP ecosystem. The partnership heralds another milestone in ETPLink’s growth story and will support the business expanding its Authorised Participant network in the Australian and wider APAC ETP marketplace.

Commenting on the appointment, Roger Balch, Chief Commercial Officer at ETPLink, said: “Our partnership with Betashares highlights why ETPLink is such a truly global product. Its flexible, distributed ledger technology allows seamless integration with a wide range of issuers and custodians across multiple jurisdictions, making it uniquely positioned to meet the evolving demands of the global ETF market.

“This alliance reinforces our commitment to delivering secure, scalable and cost-effective primary market order management to leading ETP issuers worldwide.”

Debbie Bennett, Chief Operations Officer at Betashares, added: “We are excited to partner with ETPLink to bring cutting-edge automation to our primary market process. This collaboration will improve our operational agility and provide greater flexibility allowing us to better serve our investors while supporting our ambitions to help more Australians progress on their financial goals.”