Hot business tip number 14: Get better at handling objections

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An objection is simply a client telling you they are uncertain and looking for more information to validate their decision. The key to dealing with objections is to listen carefully

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Hot business tip number 9: Set up a Board of Advice

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Typically, more than 80% of shortlisted practices in the Adviser of the Year Award use a Board of Advice (BoA). But whilst the objectives of establishing a BoA are generally

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Hot business tip number 8: Create a differentiated service offering (segment your client base)

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The pareto principle – aka the 80/20 rule – is a universal truth; the majority of your profit is derived from a subset of your total client base. Despite this

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Video: Hot business tip number 7 – Change your approach to review meetings

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There is an intrinsic link – confirmed by research – between the quality of the review process (as rated by clients) and the satisfaction and retention rates amongst those same

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Hot business tip number 6: Tailor your communication strategy by client generation

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The Zurich sponsored ‘Connecting with Clients’ whitepaper identifies the communication preferences of different client generations (Gen Y, Gen X, and Baby Boomers), and quantifies the impact of tailoring the mix to

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