Recruitment advisers offer cost effective alternative

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Recruitment of new staff can be one of the most time consuming and costly issues facing business owners. Traditionally, choosing how to recruit new staff has been limited to either doing it yourself or working with a recruiter. There is a third option that can provide you with a recruitment partner at a significantly lower […]

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Are social media experts the new Y2K experts?

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It’s hard to ignore the explosion of social media and its impact on business. For example, LinkedIn Australia now has >2million members with a new member joining every second. It’s no longer a question of whether to involve yourself and your business in social media or not. The question is ‘how are you going to […]

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Niche Marketing and defining your perfect client

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Niche Marketing “When I first started my financial planning business I had a dream of being all things to all people.” “I thought I’d be helping a carpenter on Monday with his income protection, and a doctor on Tuesday with his investment portfolio.” “I set up a fantastic website which contained loads of articles and […]

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Maximising the value of your business

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As we are regularly reminded by the media, we are entering a period of unparalleled intergenerational wealth transfer as the baby-boomer generation reaches retirement age. It’s also a period where a large number of small businesses owned by baby-boomers will change hands.  This high level of business transfer is completely unprecedented and could prove a […]

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