That word ‘sales’ – is it dead or being revitalised?

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The mere mention of the words ‘sales’, ‘selling’ or ‘salesperson’ in financial services and it immediately generates a vision of a negative stereotype from a bygone era where a pushy,... Read more continue reading

Four ingredients for advisers search engine optimization (SEO) recipe

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President and Founder of US Based i-Impact Group Mr. Claudio O. Pannunzio said financial advisers still underestimate the power and importance of search engine optimization (SEO) as a process for... Read more continue reading

7 blue chip networking tips

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The very word networking can evoke a variety of emotions in people. For some, images of thrusting extroverts handing out business cards at breakneck speed will spring to mind. Others... Read more continue reading

Optimistic financial planners anticipate further growth: Macquarie Practice Consulting

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The Macquarie Practice Consulting 2013 Financial Planning Best Practice Benchmarking Survey has revealed further optimism within the financial planning community, with respondents anticipating an increase in profit in 2014. Eight... Read more continue reading

Tips to turn your Fee Disclosure Statement into a must have marketing tool

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Research recently released by Wealth Insights showed that Fee Disclosure Statements are causing advisers more angst than any other aspect of FOFA. Around half of advisers surveyed for the 2013... Read more continue reading

Network, Connect, Exit

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As the end of the year approaches and invitations to celebrations and functions flood in, here are some tips on ensuring you get the most out of the this time... Read more continue reading

Have more than just a ticket to the game

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Social media marketing may be helping consumers find and research financial advisers but in the age of digital media, an online presence is just a ticket to the game, according... Read more continue reading

Create the right culture for lasting success

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Imagine owning a sports business that continued for well over 100 years and during that time had a winning record against all comers of over 83%? In the Test arena... Read more continue reading

Financial advisers fail to boost social media ROI

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One of the most frequent frustrations expressed by financial advisers to President and Founder of US Based i-Impact Group Mr. Claudio O. Pannunzio during his social media and communication workshops... Read more continue reading

There’s money along the extra mile

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Everyone has heard some story about how a business did well from going the extra mile for a customer…but rarely do you hear about a professional services business that has... Read more continue reading